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Planner, Digital Strategy

Location
Minneapolis, Minnesota
Job Type
Permanent
Posted
22 Nov 2019

PLANNER, DIGITAL STRATEGY

This critical position within Digital will help drive channel recommendations and provide support for teams to extract more benefit for clients. Key responsibilities will be to support Supervisors in channel plans; support/drive key negotiations; provide and solicit market plans.

RESPONSIBILITIES

  • Accurate, detail-oriented, self-starters with strong numerical aptitude
  • Excellent computer/communication skills
  • Strong client service background
  • Ability to organize multiple ideas in a clear, concise way
  • Analyzing site information and demographics particular to client needs
  • Reviewing industry trades for new sites and innovative and creative ad units and technologies
  • Gathering and analyzing statistics of results of campaigns and reviewing client post-buy reports
  • Strong understanding in the following areas:

- Display/Mobile/Video Advertising

- Web Analytics

- Social Media, SEM

- Excel

- Ad Serving Systems

SUCCESS LOOKS LIKE

  • Develop and maintain strong positive working relationships with fellow employees
  • Work as an effective member of the Marketing Services Team
  • Provide assistance to others in need of help as personal workload allows or as requested by management
  • Manage workload & expectations to positions above and below

REQUIREMENTS

  • Bachelor's degree, preferably with a concentration in advertising, marketing, business administration, and communications
  • Minimum 2+ years in digital media

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Details

  • Job Reference: 121555291-2
  • Date Posted: 22 November 2019
  • Recruiter: Haworth Marketing + Media
  • Location: Minneapolis, Minnesota
  • Salary: On Application
  • Sector: Sales & Marketing
  • Job Type: Permanent